! THIS IS AN ARCHIVED REPORT  Please click here to view the current report
product safety


Product safety

We are committed to providing consumers with safe products.

All consumer products we supply must be safe and meet consumer guarantees under the consumer laws of the countries where we operate. We do not sell banned products and ensure that all our products comply with relevant mandatory standards before they are offered for sale. As well as safety testing and compliance with required standards, our divisions implement product recalls where possible safety issues arise.

Product safety initiatives

As part of its strategy to deliver quality, affordable products to its customers, Coles regularly reviews and improves its Coles brand range. Coles has invested in developing the Coles Food Manufacturing Supplier Requirements to support suppliers in demonstrating compliance and traceability.

During the year, Kmart made a business-wide commitment to improve the quality and safety of its products. As part of this commitment, a framework was developed to provide a foundation for quality improvement programs.

Target continually strives to improve quality and safety standards to ensure its customers can be confident in the products they buy. Target is currently reviewing all quality standards and procedures for clothing. This will ensure that fabric quality such as weights, wash durability, shrinkage, stretching and lightfastness are to standards that ensure customer satisfaction. Approval processes continue to be reviewed to ensure that products that do not meet these strict standards are not shipped.

Bunnings continues to proactively engage with suppliers to ensure adherence to product safety standards. Bunnings conducts regular product audits to ensure conformance with relevant mandatory standards, and also undertakes independent safety tests on selected products to confirm compliance to safety standards and customer expectations.   

Officeworks continues to work closely with suppliers to ensure its products conform to all quality and safety standards and labelling. During the year, Officeworks published quality assurance guides on furniture and electrical equipment to all relevant suppliers.

WIS has established an accredited product test laboratory in its Global Sourcing Office in China, giving it the opportunity to test products closer to their source of manufacture. This will ensure safety and quality issues are identified quickly and addressed prior to shipping.

WIS also enhanced its purchasing specification procedures with a checklist to ensure thorough product safety and compliance due diligence is completed before a product is launched. This checklist includes mandatory packaging requirements and product-related risk assessments which will further strengthen sourcing processes.

In relation to button batteries, relevant Wesfarmers businesses have participated in the Australian Competition and Consumer Commission-facilitated industry working group, tasked with developing an industry code for button battery safety. Wesfarmers' retail divisions have been actively involved in the development of this new standard.

GRI Reference: G4-DMA (Product and Service Labelling), G4-PR1, G4-PR3, G4-DMA (Customer health and safety)


Product safety incidents and recalls

During the year, Kmart had eight voluntary product recalls of Kmart branded products. The eight recalls included children’s nightwear, a nutritional drink electric blender, Christmas hanging decorations, collage picture frames, hairdryers, metal chairs, a chrome round fan and a toy bike. All recalls were undertaken as a precautionary measure, with most of the injuries being minor.

Kmart recorded one serious incident during the year whereby a customer's finger was badly injured as a result of a laceration received from the leg of a metal chair. A review of the product identified that the design of the chair legs presented an entrapment or laceration hazard. The product was immediately recalled and a new version of the chair has been fitted with a plug insert to remove the risk of future injury. 

Kmart’s customer’s reported 108 product-related injuries during the year. Similar to last year, lacerations, burns and allergic reactions were the most common injuries reported. Where possible, we investigated these products for potential improvement.

During the year, four Coles brand products were recalled. Coles has actively engaged with its suppliers to support them in making improvements to mitigate these recalls from occurring in the future.

During the year, two Target branded products were voluntarily recalled. Target collaborates with suppliers to investigate product safety reports and to develop and implement appropriate corrective action.

GRI Reference: G4-DMA (Product and Service Labelling), G4-PR1, G4-PR3, G4-DMA (Customer health and safety)